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As part of their 2014 Commitment, Women’s World Banking held a learning event to share the value of using Gender Performance Indicators on Tuesday, November 11th. Co-hosted by the Microcredit Summit Campaign, the Women’s World Banking E-Workshop helped financial institutions to improve outreach and service to women.
Jesse Marsden (Microcredit Summit Campaign) facilitated an engaging discussion featuring Jaclyn Berfond (Women’s World Banking), Mike Krell (MIX), and Shahinaz Sager (MicroFund for Women).
We would like to thank all of the panelists and all of the participants who attended the E-workshop and participated via the chat and Q&A functions. We invite you to comment on this post to continue the discussion about the Gender Performance Indicators. We also invite you to explore the links below to explore the content of the session.
Takeaways from the panelists
“Two themes seemed to emerge from the discussion during the e-workshop – the importance of developing indicators for the range of products and services women need, and the interest in enhancing metrics around outcomes for women clients.
The Select Five gender performance indicators are only the first step. I would encourage everyone to check out the full suite of indicators in our manual Gender Performance Indicators: How well are we serving women? This larger framework addresses the importance of offering women a full value proposition, and identifies indicators that enable financial institution to assess whether the products and services offered – beyond credit – are meeting women’s needs. Further, we are excited to be piloting indicators for savings products specifically, and hope to release our recommendations in mid-2015.
Outcome measurement is clearly the most challenging area. The current gender performance indicators do measure economic improvement, self-determination and family well-being. As the industry starts to focus on outcomes measurement, and improve data collection and reporting in this area, we hope there will be the opportunity to identify innovative ways to assess outcomes for women. We so appreciate the suggestions from the participants, and absolutely agree that longitudinal studies using this data will be invaluable. We look forward to continuing this discussion as the Gender Performance Initiative grows and evolves.”
Mike Krell (MIX)
“I would like to highlight some of the attendee questions on client-level data and feedback. Historically, MIX has always gathered data on clients through the intermediary of MFIs. This is a great way to gather data in many respects but it can be limiting in others: in particular, it is difficult to get accurate data on client protection and client satisfaction without going directly to clients.
I’m happy to say that MIX is currently piloting, in partnership with Hivos, a project that addresses this topic, called “The Voice of the Client” (VoC). This project uses interactive voice response technology, as well as face-to-face and phone interviews, to gather information on client protection and satisfaction directly from clients. The initial pilot with four Indian institutions is nearing its end and MIX will present some initial findings at ACCESS Development’s annual conference in New Delhi in December 2014.
I mention VoC because it seems to me that there is a lot of potential for including a gender component in future iterations. This component could ask clients questions ranging from how they feel their particular needs as women are being addressed to whether they are truly the ones making use of loans in the first place and could even solicit direct or indirect suggestions on ways to improve women-focused products and services.”
E-Workshops are hosted by the 100 Million Project of the Microcredit Summit Campaign and strive to feature the work of organizations who have announced Campaign Commitments to take specific, measurable and time-bound actions that demonstrate their commitment to the end of extreme poverty.Tweets by @